HOLDEN – A Brand To Watch In The New Year

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Riding Habit Revised a column where the best and worst of equestrian fashion and decor is reviewed with a modern edge. 

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Welcome to HOLDEN – where “being different isn’t good, it’s essential.” This new equestrian bespoke and ready-to-wear brand, committed to “diversity, creativity and uniqueness” in and out of the saddle, will be unveiling it’s Pre Spring Summer 2016 Collection on January 9, 2016, and we can’t wait!

HOLDEN is a first-of-its-kind collaboration between entrepreneur Mark Reeves, who has spent the last 11 years conceptualizing and creating products for other leading equestrian retailers, and the award winning, independent digital design company magneticNorth. mN hopes that the team will be able to push the equestrian sector to take full advantage of the opportunities offered by digital technology.

Reeves, meanwhile, sees the pairing as a chance to combine his life’s passions of Horses and Fashion into an exciting new equestrian adventure in digital retail. Since its launch last fall, HOLDEN has already produced a set of beautiful breaches and some eye-catching Christmas cards. The future looks bright for the eminent release of their second collection.

Holden Breeches

Holden Cards

If you would like to delve deeper into the world of Mark Reeves and HOLDEN, check out the main shopping page here: HOLDEN. Then keep-up-to-date with all of Reeves inspirations and collections by following the blog: Hello HOLDEN. Happy horsey shopping!

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